ADEBOLA WILLIAMS

ADEBOLA WILLIAMS

ADEBOLA WILLIAMS

Co Founder and CEO | RED Africa

Recently awarded the ArchBishop Desmond Tutu Fellowship and named by the UN as one
of 100 Most Influential People of African Descent, Adebola has been profiled by Forbes and CNN as the man who helped three Presidents win elections consecutively in Africa. A pioneer at the intersection of media, democracy and social change. He is Co Founder and CEO of RED Africa, which owns Africa’s largest portfolio of youth media brands that engages millions of youths on the continent with leading brands like Red Media Africa, StateCraft Inc, The Future Awards Africa, YNaija.com, amongst others.

Adebola who began his journey in the media and television as an advocate for youth and
good governance co-founded EnoughisEnough (EiE), one of Nigeria’s foremost civic participation group and premium voice for young people on politics. He was Chairman of the
Board until resigning to take the lead on the communication and rebranding of the current
Nigerian president. Muhammadu Buhari. He led the team that reshaped the national
discourse, and optimise media engagement that helped change longstanding perceptions
and ushered in a new president. He did same in Ghana helping the opposition candidate
win the presidency on his third attempt and has gone on to consult in other Regions in the
continent.

Adebola is one of the most recognisable young leaders on the continent carrying the
message of enterprise and leadership to inspire hope and faith from Africa to the world. In 2017, he spoke at several conferences in Europe and America including top ivy leagues schools from Harvard, Columbia, Yale and Oxford. He gave a viral address during the Obama summit , where the former president of the United States of America, Barack Obama gave him a standing ovation. The speech was widely shared across the world. He has almost 200,000 followers on social media and his mantra is building local to go global. His work and achievements have been celebrated over the years on several international platforms including CNN, Forbes, CNBC, amongst other platforms.

Adebola is a Mandela Washington Fellow, a member of the African Leadership Network, a
British Council global change-maker, he sits on the boards of Africa Business Brain Trust and chairs the Young Entrepreneurs Network board. He’s been named by Forbes as one of Africa’s best entrepreneurs under 30, and recipient of the CNBC Young Business Leader of the Year award