Social Media Week is an annual weeklong conference and platform that curates and shares the best ideas, innovations and insights into how social media and technology are changing business, society and culture around the world. SMW was first introduced to Ghana in September 2017 as an Independent Social Media Week (SMWi Accra). The event name changed from SMWi to SMW in 2018.

SMW is the world’s most important source of information in regards to the future of human connectivity. Globally, the event has come to define each city’s experience and for Accra, social media has come to connect lives and businesses in ways never before imagined.

SMW Accra is organized by EchoHouse Ghana Limited in partnership with Pulse Creatives.

Who We Are


Nana Kweku Sekyi A.

Project Lead (Echohouse)


Sheila Kutsienyo

Project Manager


Cyril Gockel

Project Lead (Pulse Creatives)

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``I commend the organisers of #SMWiAccra for hosting such a successful international event in Accra and boosting the City’s tourism.``
- President Nana Akufo-Addo
``Part of the hospitality of @SMWiAccra is this lovely laptop bag i was gifted. Fam. Famo. Famalam. I LOVE IT.``
- April Reign
One of my disappointments has been that there's not been any SMW in Accra. It fills my heart with so much joy that it has finally come.
- Princewill Omorogiuwa